Happy new year! To help reign in TwentyEleven, we’re bringing you the 3rd installment of the Threadbird Artist Series. This month we caught up with Ross Kenyon, owner-extraordinaire of Agape Attire (and former lead singer for Confide). Read below to find out more about Agape’s great line and how Ross wants to infect the world with good.
Tell us about yourself… What’s your background? Why apparel?
I was born and raised in England and lived there until I was 21. At the age of 21, I felt God calling me to California to join a band called Confide so I left everything behind to move across the world. When I moved to California, I met a very special girl named Celina (who is now my wife) and we talked about starting a brand that could spread love and hope through the products. Celina & I have been running the line for almost four years now and it has been tough keeping it going while on the road with Confide but recently the band came to an end so we’ve been working on the line full time at home.
What does ‘Agape’ mean?
Agape is the greek word for “The love of God for mankind”.
Who designs Agape threads?
Well I actually come up with all the ideas and we work very closely with different graphic designers from around the world. I can’t name them because that would be giving away our secret weapons. Just recently though, we had a close friend, Jaxin Hall from Love Before Glory do some designs for our winter line.
How do you decide what designs you want to do and what goes into the process?
When the company first started, I would just come up with ideas and then have our designers work on the design until we were happy with it. The brand has grown a lot since then and we’ve recently started custom cut and sew products so we actually get to design products like jeans, shoes, hats and button up shirts instead of just screen printed t-shirts. We try to stick to certain styles and colors for different seasons.
Tell us about some of your favorite pieces?
I really like the jeans, shoes and snapbacks we released this year and that’s just a taste of what we have coming in 2011. We’re currently adding finishing touches to our spring line and then we’re going to send it in for production. I can’t release any pictures of upcoming products because we want it to be a surprise but we’ll let you know that we have new jeans, shoes and some awesome light weight, custom jackets for spring.
What do you think it is about Agape Attire that keeps people coming back?
I feel that there’s a connection between the customers and the people behind the brand. Celina & I are the ones that come up the ideas for the designs, we’re the ones that read and write back to every email and pack and ship every order. We’re not a huge company that has hundreds of people in a big factory. We’re just a married couple, running a clothing brand and keeping it personal. We’ve really gotten to know some of our customers and I really feel that Agape Attire is becoming more like a family and less like a regular clothing brand.
A couple random “desert island” questions… if you could only take one of each?
Book: Two books, The Bible and a “Survival for dummies” book.
Music: It would have to be some typical Hawaiian music so I could get into character on the island.
Something Random: A Cruise Ship
Is there a featured product right now?
Our featured product right now is our snapback. It’s not actually for sale, we made it specifically as a gift for customers that spend $200 or more at our online store. We made them very limited so if you’re one of the customers that gets one, it’s cool to know that you’re one of few that owns the first Agape Attire snapback.
Is there a sale going on or a possible coupon code we can give out with the feature?
We’d like to offer 15% off to anyone reading. Enter the code THREADBIRD at check-out.